Carts that triple in size and customers that keep coming back for more – no wonder the Cylindo Room Planner has the furniture industry talking.
Smart furniture retailers have long stopped viewing the web as a competitor, and have instead realized the immense potential the web offers in terms of delivering superb shopping experiences. Incorporating engaging tools that speak to the 21st century consumer, ensures customers are engaged, entertained and fully informed. Read More
Support in-store sales with online technologies
Online furniture retail is increasing, some predicts with as much as 45% within the next couple of years, still the vast majority of furniture sales today takes place in a physical store. This leads some furniture retailers to pay little attention to their online strategy, but it is not only the actual sales that increasingly takes place online, a whopping 80% of consumers research and browse online prior to visiting a store, and what they find online has a direct impact on the purchasing decisions they make. That means that what you deliver online in terms of your website’s design, usability and visualization techniques can and will affect your bottom line whether or not you actually sell products online. Ouch – ya better get that website fixed!
Read More
Now customers can design and furnish their homes from the comfort of their living room – click image below to view video
A look into how customization can be an effective tool in a furniture retailer’s online strategy.
Businesses have long recognized the value of allowing customers a say in the design of a product. Mass-customization has been around for decades and many studies have shown that it often leads to an increase in perceived value. We take pride and feel a sense of ownership when we, with some justification, can claim that we’ve made something.