Here is the monthly round-up of all important news and articles in the world of furniture, e-commerce, and technology.

Here is the monthly round-up of all important news and articles in the world of furniture, ecommerce and technology.

Brands Are Finally Embracing Augmented Reality, but Not Without Speed Bumps

After months of research and hard work, we are introducing our new analytical solution: Cylindo Intelligence. It integrates with the existing 360 HD Viewer and offers vast amounts of analytical data that will help the customers optimize their product page experience and make data-driven decisions.

This is an exciting time to be working at Cylindo!
As a trailblazer in the product visualization industry, we are going forward with confidence and determination. The growth in the past few years was strong, but the future looks even brighter.

We live in a world where everything happens very quickly. People expect instant gratification. This mindset change has also reflected on customers expectations and purchase decision process. The rules of business have changed.

Customer Experience has undergone dramatic changes in the past few years due to digitization, rapidly changing technologies and constantly evolving customer expectations.
In today’s hyper-connected global marketplace, the competition is fierce and great customer experience can be your competitive advantage.

Customers these days are in constant search for deeper experiences, more personalized approach and solutions that exceed their expectations. But they are also ready to reward the extra effort companies make. According to a research from Capgemini Digital Transformation Institute, 81% of consumers are willing to pay for a better experience. This is a big opportunity for organizations that invest in seamless digital customer experience strategy.
However, it seems that e-commerce companies still struggle when it comes to turning visitors into customers. Average e-commerce conversion rates are 1% – 2%. Even if you are doing everything right, you can win the sale around 2% of the time.

Statista studies show that in 2013, the U.S. furniture and home furnishings e-commerce revenue reached no less than 20 billion dollars. That is quite impressive as is, but it is only when you consider the fact that these numbers are expected to almost double by the end of 2018, that you begin to understand the full scale of the furniture and home furnishings industry in the online media.

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